Top 10 Video Production Agencies in Kalamazoo, MI
Kalamazoo, MI — Local Agencies Are Your Best Bet When it Comes to Video
Video is becoming one of the most popular forms of content on the internet. More and more people are watching videos on sites like youtube and facebook every day. As a result, video production agencies are in high demand.
If you are thinking about creating ecommerce videos, then you should consider working with a local video production agency. There are many benefits to working with a local video production agency, including convenience, cost-effectiveness, and the ability to build a long-term relationship.
To help you get started, we’ve rounded up the top video production agencies in and around you. Each of these agencies have a google review rating of at least 4.3 Stars, and come highly recommended by your community.
Best Video Production Agencies near
Kalamazoo, MIKzoom
About the company
Kzoom is a full-service digital marketing agency based in Kalamazoo, Michigan. Founded in 2003 .... Read More
Top customer review
"True professionals and extremely talented. Kzoom shot and edited a recruiting ... "
— Jaime Gonzalez
Rhino
About the company
We believe that stories are the greatest tool in connecting people and we thrive .... Read More
Top customer review
"Well what is there to say about this company. They produce the ... "
— Ed the British Guy
Alterra Media
About the company
Alterra Media | Video Production + Photography Studio | Kalamazoo MI is a video .... Read More
Top customer review
"Kalamazoo Ariel Media did a fantastic job for us. Professional, easy to ... "
— Bay Pointe Inn
Overneath Creative
About the company
Overneath Creative is a video production agency in Kalamazoo, MI .... Read More
Top customer review
"We thoroughly enjoyed working on our project, a four-part docuseries, with the ... "
— Daniel Branch
Things to Note When Working With a Video Production Agency for the First Time
Do your research: before hiring a video production agency, be sure to do your homework and compare different companies. Ask for referrals from friends or colleagues who have worked with agencies in the past.
Set clear goals and expectations: it’s important to be clear about your goals for the project and what you expect from the agency. This will help ensure that everyone is on the same page and that the project stays on track.
Don’t be afraid to ask questions. A video production agency should be able to explain their process and what you can expect from them.
Work with the agency to create a storyboard and script that aligns with your goals and objectives.
Stay organized: working with a video production agency can be hectic, so it’s important to stay organized and keep track of all the different aspects of the project. Use a project management tool or spreadsheet to keep track of deadlines, deliverables, and contact information.
Looking to improve your Ecommerce website? Firework can help
Product Review
Brand ambassadors share real reviews and demos of products, with shoppable functionality. Like this one from luxury pillow company Fluff.
Founder Story
Authentic stories build trust and give customers a closer look behind brand values and products. Like this one from Terry Lin the co-founder and Chief Design Officer at outdoor furniture brand Outer.
Livestream Interaction
Real-time livestream shopping gives a personal experience with direct interaction with brands. Watch how The Fresh Market engaged customers with a livestream from the grocery aisle.
How Video Can Improve Your Ecommerce Website
Ecommerce website owners are always looking for new ways to improve their metrics, and video can be a powerful tool.
Placing a video at the top of the home page can help to grab visitors’ attention and persuade them to stay on the site longer. Using video throughout the buying process can also help to keep customers engaged and decrease the chances of abandoned carts. And, ecommerce videos don’t just have to be product demonstrations – they can also be used for customer testimonials, customer service faqs, or even just brand awareness building.
When it comes to ecommerce websites, video is a powerful tool that shouldn’t be ignored.
Looking to improve your business website? here are 5 helpful tips:
Tip 1
Livestream special events like fashion shows or product launches.
Tip 2
Offer customer reviews and ratings. Potential buyers want to know what others have thought of a product before they buy it, so make sure you're providing honest reviews and ratings.
Tip 3
Use social media to promote your products. Platforms like Facebook and Twitter offer great opportunities to reach a wider audience and drive traffic back to your site.
Frequently Asked Questions about Ecommerce Video Production
Whether it's your first time using videos as a part of your ecommerce marketing strategy, or your seventeenth, here are some frequently asked questions about the process.
How much does it usually cost to create ecommerce videos professionally? 
A 2-3 minute professionally produced video can cost anywhere from $2000 to $7000. This includes storyboarding, talent, location scouting, editing, and directing. Of course, costs will vary greatly based on where you're located
Why should I hire an agency locally? 
Video production is one of those things that still need to be done in-person. Someone's gotta scout out your location, hold the camera, and direct the shots. Hiring locally helps small businesses in your area, but also helps you cut down on video production costs.
How fast will it take to get video up and running on my ecommerce site? 
Unfortunately, video production is only the first step! You have to also consider: hosting, enabling customers to buy directly from watching those videos, as well as reporting. Firework's complete Shoppable Video solution can help.
I need help with ensuring these videos are actually converting customers! 
A combination of Google Analytics and Google Data Studio might be the most cost-effective way of getting started. Firework's Shoppable Video Solution helps you directly compare the before/after of installing shoppable video on your website.
What's the difference between Firework and a video production agency? 
Firework is not an agency—but we try to think like one! Our complete video commerce solution allows your in-house team to go from ideation all the way to hosting the video on your site with minimal effort. Of course, our own creative professionals are on standby to consult if you need help.