Top 11 Video Production Agencies in Bethlehem, PA
Bethlehem, PA — Why You Should Look Locally for a Video Production Agency
Whether you lead an ecommerce brand looking to improve your conversion rates on your shopify page, or you’re looking to to boost your website’s seo through improving the time users spend on your site, one thing is certain—you need video.
Professional video production agencies are a great way to get started. Hiring one in your local vicinity is usually your best bet—you’d want to meet them to ensure they’re the right fit for your brand, be on the ground with them to scope out shooting locations as well as help ensure the produced content is on-brand.
To help you get started, we’ve rounded up the top video production agencies near you. Each of these agencies have a google review rating of at least 4.3 Stars, and come highly recommended by your community.
The Top Video Production Agencies nearBethlehem, PA
Working With a Video Production Agency for the First Time? Here Are Our Top Tips
Allow enough time for the project. The agency will need time to create a high-quality video, and you should allow for revisions as well.
Make sure the agency has a clear idea of who your target audience is. This will help them create a video that appeals to them.
Give the agency as much information as possible about your company and products. This will help them create a video that is accurate and informative.
Be flexible: things can change unexpectedly during a video shoot, so it’s important to be flexible and go with the flow. The agency may need to make last-minute changes to the script or schedule, so be prepared for anything.
Be patient while the agency creates the video. It may take some time, but it will be worth it in the end!
Stay organized: working with a video production agency can be hectic, so it’s important to stay organized and keep track of all the different aspects of the project. Use a project management tool or spreadsheet to keep track of deadlines, deliverables, and contact information.
Looking to improve your Ecommerce website? Firework can help
How Video Can Improve Your Ecommerce Website
Ecommerce website owners and ecommerce marketing experts have long been searching for ways to improve conversions and roi.
One way that has been proven to work time and time again is by placing ecommerce videos throughout the website. Site engagement increases when users are greeted with a video as soon as they land on the ecommerce site. If ecommerce videos are placed strategically throughout the buying process, customers will be more likely to add items to their cart and complete the purchase.
In addition, ecommerce videos can be used to improve customer loyalty and increase customer lifetime value. By creating engaging ecommerce videos, website owners can improve nearly every metric that matters.
Looking to improve your business website? here are 5 helpful tips:
Livestream special events like fashion shows or product launches.
Keep your website updated with the latest products and offers. Regularly adding new items will help keep visitors coming back, and may even lead to some impulse buys!
Make sure your site is mobile-friendly. Over 60% of online traffic now comes from mobile devices, so if your site isn't responsive, you're missing out on a large chunk of potential buyers.
Frequently Asked Questions about Ecommerce Video Production
Whether it's your first time using videos as a part of your ecommerce marketing strategy, or your seventeenth, here are some frequently asked questions about the process.
I need help with ensuring these videos are actually converting customers!
A combination of Google Analytics and Google Data Studio might be the most cost-effective way of getting started. Firework's Shoppable Video Solution helps you directly compare the before/after of installing shoppable video on your website.
How fast will it take to get video up and running on my ecommerce site?
Unfortunately, video production is only the first step! You have to also consider: hosting, enabling customers to buy directly from watching those videos, as well as reporting. Firework's complete Shoppable Video solution can help.
Is hiring an agency the best solution for my ecommerce marketing needs?
Only you can decide that! But here are the factor's we'd consider. Will that agency be able to handle all aspects of video marketing (production, hosting, strategy, enabling checkouts, promotion? Will that agency be as cost-effective as doing it in-house with the right tools? Will it be as brand-safe to entrust this to an external party?
Why should I engage with a video production agency for my ecommerce marketing needs?
As with most things, video is easier said than done. Engaging a professional agency can help ensure your videos are aligned with your intended goals and outcomes. Of course, there are tools that you can use to do it yourself—such as Firework Studio
Why should I hire an agency locally?
Video production is one of those things that still need to be done in-person. Someone's gotta scout out your location, hold the camera, and direct the shots. Hiring locally helps small businesses in your area, but also helps you cut down on video production costs.