Top 7 Video Production Agencies in East Hartford, CT
East Hartford, CT — Why You Should Look Locally for a Video Production Agency
Whether you lead an ecommerce brand looking to improve your conversion rates on your Shopify page, or you’re looking to to boost your website’s SEO through improving the time users spend on your site, one thing is certain—you need video. Professional video production agencies are a great way to get started. Hiring one in your local vicinity is usually your best bet—you’d want to meet them to ensure they’re the right fit for your brand, be on the ground with them to scope out shooting locations as well as help ensure the produced content is on-brand. To help you get started, we’ve rounded up the top video production agencies near you. Each of these agencies have a Google Review rating of at least 4.3 stars, and come highly recommended by your community.
Top Things to Note When Working With a Video Production Agency
Allow enough time for the project. The agency will need time to create a high-quality video, and you should allow for revisions as well.
Make sure the agency has a clear idea of who your target audience is. This will help them create a video that appeals to them.
Give the agency as much information as possible about your company and products. This will help them create a video that is accurate and informative.
Be flexible: things can change unexpectedly during a video shoot, so it’s important to be flexible and go with the flow. The agency may need to make last-minute changes to the script or schedule, so be prepared for anything.
Be patient while the agency creates the video. It may take some time, but it will be worth it in the end!
Stay organized: working with a video production agency can be hectic, so it’s important to stay organized and keep track of all the different aspects of the project. Use a project management tool or spreadsheet to keep track of deadlines, deliverables, and contact information.
Looking to improve your Ecommerce website? Firework can help
Why Video Is Essential for Improving Your Ecommerce Website
Ecommerce website owners are always looking for new ways to improve their metrics, and video can be a powerful tool.
Placing a video at the top of the home page can help to grab visitors’ attention and persuade them to stay on the site longer. Using video throughout the buying process can also help to keep customers engaged and decrease the chances of abandoned carts. And, ecommerce videos don’t just have to be product demonstrations – they can also be used for customer testimonials, customer service faqs, or even just brand awareness building.
When it comes to ecommerce websites, video is a powerful tool that shouldn’t be ignored.
Looking to improve your business website? here are 5 helpful tips:
Offer customer reviews and ratings. Potential buyers want to know what others have thought of a product before they buy it, so make sure you're providing honest reviews and ratings.
Conduct contests and giveaways to increase engagement with your livestreaming content.
Make it easy for customers to find what they're looking for. Organize your pages in a way that makes sense, and use clear and concise titles and descriptions to help shoppers understand what you're selling.
Frequently Asked Questions about Ecommerce Video Production
Whether it's your first time using videos as a part of your ecommerce marketing strategy, or your seventeenth, here are some frequently asked questions about the process.
I need help with ensuring these videos are actually converting customers!
A combination of Google Analytics and Google Data Studio might be the most cost-effective way of getting started. Firework's Shoppable Video Solution helps you directly compare the before/after of installing shoppable video on your website.
Why should I engage with a video production agency for my ecommerce marketing needs?
As with most things, video is easier said than done. Engaging a professional agency can help ensure your videos are aligned with your intended goals and outcomes. Of course, there are tools that you can use to do it yourself—such as Firework Studio
What's the difference between Firework and a video production agency?
Firework is not an agency—but we try to think like one! Our complete video commerce solution allows your in-house team to go from ideation all the way to hosting the video on your site with minimal effort. Of course, our own creative professionals are on standby to consult if you need help.
Why should I hire an agency locally?
Video production is one of those things that still need to be done in-person. Someone's gotta scout out your location, hold the camera, and direct the shots. Hiring locally helps small businesses in your area, but also helps you cut down on video production costs.
Is hiring an agency the best solution for my ecommerce marketing needs?
Only you can decide that! But here are the factor's we'd consider. Will that agency be able to handle all aspects of video marketing (production, hosting, strategy, enabling checkouts, promotion? Will that agency be as cost-effective as doing it in-house with the right tools? Will it be as brand-safe to entrust this to an external party?