From Conversations to Conversions- The Power of AI Shopping Agent
From answering questions to completing purchases, Firework’s AI Shopping Agent acts as your intelligent sales associate, guiding shoppers, recommending products, and driving higher order value.
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Trusted by the World’s Most Innovative Retailers











13.5%
Conversion rate
31%
Add to Cart Rate
6%
Activation Rate
The Intelligence Behind Every Interaction.

Conversational AI That Feels Human
Deliver real-time, two-way conversations that guide shoppers from curiosity to conversion.
Understands intent and responds instantly, on-brand, and in context.
Helps shoppers discover, compare, and purchase products.

Keep Shoppers Engaged on PDP
Turn every question into an opportunity to inspire and convert, right on the PDP.
Instantly answer with AI FAQs and contextual prompts right where they shop.
Auto-generate or write your own product FAQs to guide discovery and reduce drop-offs.

Inspire With Social & Creator Content
Bring authentic discovery experience into the PDP.
Embed UGC, tutorials, and creator videos that show real results.
Turn curiosity into confidence and boost purchase intent.

Simplify Shopper Decision Making
Transform technical details and product specification into clear, conversational guidance.
Explain specs in simple, human language shoppers understand.
Build trust and confidence to accelerate purchase decisions.

Unlock Actionable Shopper Insights
Turn every shopper interaction into intelligence that fuels growth.
See what shoppers ask, compare, and care about most.
Identify content gaps and optimize PDP for higher conversion.







