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Capture the video commerce opportunity with Firework and Amazon Web Services

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Unified Retail: AWS, Firework & Proto pioneer omnichannel experiences

Modern consumers increasingly expect a unified shopping experience across multiple channels. Learn about how retailers and brands can seamlessly merge online and offline shopping journeys, harnessing first-party data to understand consumer needs and foster long-term loyalty.

Discover the benefits of Firework

Increase sales with video

Firework shoppable video and livestream shopping instantly engages your customers and powers a deeper brand connection, for more time on site, more frequent visits, and more conversions.

Create human connections

Firework video commerce brings the best of real-world shopping to your digital storefront, giving your brand a face and voice that customers can interact with to forge authentic connections.

Easy set-up and integration

With a simple drag-and-drop experience, easily add Firework from the Salesforce Commerce Cloud App Exchange–no coding skills required.

Robust customer support, expertise and service

Firework gives you end-to-end support. From content creation to strategy, to implementation and omni-channel amplification, Firework experts are ready to help you meet your goals.

Loved and used by

Explore brands' growth through video commerce

Angela Caglia and Rob Carliner, Founders of Angela Caglia
Angela Caglia and Rob Carliner, Founders of Angela Caglia

Firework leads to 3x conversions on our site.

Kevin Miller, Chief Marketing Officer TFM
Kevin Miller, Chief Marketing Officer, The Fresh Market

Firework videos are performing better than any other media we were using.

Put your commerce in motion

Find out how Firework can power your business forward.
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