Using services from Amazon Web Services (AWS), Firework empowers merchants to accelerate ecommerce growth and create connections through shoppable video. Firework delivers live content with Amazon Interactive Video Service (Amazon IVS), a managed live streaming solution designed to provide fast and feasible setup for interactive video experiences. When looking for solutions to build its platform, Firework chose Amazon IVS for its high quality, low latency, global scalability and the mobile broadcast software development kit (SDK).
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Firework in-video checkout leads to 3x conversions on our site.
Angela Caglia and Rob Carliner,
Founders of Angela Caglia
Our viewership results are proof that the real time nature of the holiday livestream boosted excitement and inspiration for our products.
David Baker, Chief Digital Officer,