Setting the Right Creative Strategy for Video Commerce Success

Setting the Right Creative Strategy for Video Commerce Success

Alex Wang and Cameron Kiersch went live on June 22 at 1 pm ET.
Thursday, June 22, 2023

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Una representación digital de la edición europea del libro electrónico de Shoptalk
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Reciba una copia impresa gratuita del Manual de estrategias de comercio de vídeo para 2025 de Firework (edición europea): una guía seleccionada con investigaciones originales, ejemplos del mundo real y marcos prácticos, diseñada para inspirar un comercio estratégico centrado en el vídeo para minoristas y marcas.
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A digital rendering of the Vivatech Edition
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Receive a complimentary printed copy of Firework’s 2025 Video Commerce Playbook (Europe Edition) - a curated guide with original research, real-world examples, and practical frameworks, designed to inspire strategic, video-first commerce for Retailers and Brands.
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Create Content that Converts

Did you miss this webinar on June 22? Don’t worry, we’ve got you covered! The webinar was designed to guide you on setting the right creative strategy for video commerce.

More than 50% of consumers say online video has helped them decide which brand or product to buy. And 66% of people prefer video as their primary source of product-related information and research. However, video alone as a format doesn’t necessarily guarantee your audience will want to engage with it.

We discussed key storytelling approaches to move customers down the funnel, how to create effective shoppable video content, the most effective content to increase conversions and more.

We don’t want you to miss out on these valuable insights. If you weren’t able to attend, you still have the opportunity to gain the knowledge shared.

Fill out the form to access the recording of this informative webinar now!