Unlocking the Tech Behind Video Commerce

Unlocking the Tech Behind Video Commerce

Bring your in-store experience online with Video Commerce.
Thursday, August 17, 2023

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On August 17, Firework's Chief Technology Officer, Rick Zhuang, and Global Product Marketing Lead, Jinny Shi, went through the powerful technology that’s powering the Firework Video Commerce platform.

We're living in a digital-first world, where even a one-second delay in page load time can result in a 7% loss in conversion, 11% fewer page views, and potentially losing out on 40% of potential customers if your website takes more than three seconds to load. The stakes are high, and brands and retailers need technology that is reliable and enhances their business, not hinders it.

At Firework, we understand this crucial need, which is why we've developed our patented ultra-low latency technology. It's designed to ensure you're delivering the right message, to the right customer, at the speed of light.

Did you miss the opportunity to join Rick Zhuang and Jinny Shi, on August 17 as they walked through the powerful technology powering the Firework Video Commerce platform? No worries, we've got you covered!

In this session, they discussed:

  • What constitutes good tech infrastructure to support the shopping experience
  • How we approach building technology at Firework
  • The importance of crafting the best customer experience
  • And more!

Don't miss out on these insights that could shape the future of your brand's digital experience. Fill out the form to gain access to the recording!