Transform Your Shopping Experience with Video Commerce
The Future of Video Commerce Starts Here
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Video Content
Camera recording a fashion influencer during a livestream event, showcasing behind-the-scenes of content creation

Video Marketing Guide

Celeine Easdon-Smith
Sep 6, 2024
Video Content
Beauty influencer demonstrating skincare or makeup products during a livestream, with a camera set up for recording

Video Marketing Guide for Beauty Industry 2024 Guide

Akash Cillanki
Sep 6, 2024
Video Creation
Editing product video on a tablet, demonstrating the process of creating engaging product content for eCommerce platforms

What is Product Video 2024 Guide

Ritesh Kewlani
Sep 6, 2024
Video Commerce
Digital handshake emerging from a laptop screen, symbolizing online business agreements and virtual collaboration

How to Increase Your Average Order Value

Sam Horton
Sep 5, 2024
Customer Experience
Display of various electronic components, illustrating strategies to increase average order value for electronics using Firework’s solutions.

How to Increase Your Average Order Value for Electronics Brands

Sam Horton
Sep 5, 2024
Video Commerce
Sales lady demonstrating and promoting cosmetics, illustrating effective marketing strategies for cosmetics brands in 2024 using Firework’s platform.

Marketing Strategies for Cosmetics Brands

Can Ozdoruk
Sep 5, 2024
Video Commerce
Camera recording a fashion marketing campaign, highlighting strategies to boost marketing efforts for fashion brands using Firework.

Marketing Strategies for Fashion Brands

Akash Cillanki
Sep 5, 2024
Customer Experience
Display of various makeup products, illustrating how eCommerce personalization can enhance sales using Firework’s strategies.

Ecommerce Personalization for Cosmetics Brands

Ritesh Kewlani
Sep 4, 2024
Video Creation
High-quality camera setup, representing the idea that stunning product videos can be created within a budget using Firework’s tips and tools.

How to Create High-Quality Product Videos on a Budget

Sam Horton
Sep 4, 2024
Customer Experience
Mini cart displayed on a laptop screen, illustrating strategies to reduce cart abandonment for beauty brands using Firework’s solutions.

How to Reduce Cart Abandonment for Beauty Brands

Sam Horton
Sep 4, 2024
Customer Experience
Four white bridal gowns displayed together, illustrating strategies for fashion brands to reduce cart abandonment using Firework’s insights.

How to Reduce Cart Abandonment for Fashion Brands

Celeine Easdon-Smith
Sep 4, 2024
Customer Experience
Woman experiencing a facial treatment, highlighting the importance of eCommerce personalization for boosting beauty brands using Firework’s approach.

Ecommerce Personalization for Beauty Brands

Can Ozdoruk
Sep 3, 2024
Customer Experience
Display of two mannequins showcasing fashion items, illustrating eCommerce personalization tips for fashion brands to enhance customer engagement and shopping experiences using Firework.

Ecommerce Personalization for Fashion Brands

Ritesh Kewlani
Sep 3, 2024
Customer Experience
Display of two chairs and a table, illustrating how eCommerce personalization strategies can enhance the shopping experience for furniture brands using Firework’s platform.

Ecommerce Personalization for Furniture Brands

Ritesh Kewlani
Sep 3, 2024
Livestream Shopping
Colorful clothes hanging in a display, representing the sales potential of livestream shopping for fashion brands through Firework’s platform.

Livestream Shopping Benefits for Fashion Brands

Sam Horton
Sep 3, 2024
Video Creation
Opening Amazon app on a phone, illustrating how product video marketing can boost SEO and visibility on Amazon.

Product Video Marketing: How to Optimize for SEO on Amazon

Celeine Easdon-Smith
Sep 3, 2024
Livestream Shopping
Influencer hosting a livestream, engaging with viewers and showcasing products in real-time to promote interaction and drive sales.

Boost Influencer Marketing Strategy with Livestream Shopping

Akash Cillanki
Aug 31, 2024
Video Creation
Showing purchase intent with credit card

How Purchase Intent Can Improve Marketing Strategy? 2024 Guide

Can Ozdoruk
Aug 31, 2024
Company Culture
Company News
Customer Experience
Firework Product
Industry Insights
Livestream Shopping
Omni Channel
Partner News
Shoppable Video
Video Commerce
Video Content
Video Creation
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Video Creation
Illustration of online shopping

The Top 3 Ecommerce Brands Doing Video Marketing

Ritesh Kewlani
Mar 24, 2021
Industry Insights
Graphic of desktop computer with multiple apps open

The Top 3 Publishers Creating Great Short-Form Videos

Sam Horton
Mar 24, 2021
Firework Product
Laptop sitting on light-colored wooden desk, open to SquareSpace.

How To: Embed Videos and Web Stories on Squarespace

Celeine Easdon-Smith
Mar 16, 2021
Firework Product
Laptop with Wix: Learn how to embed video on Wix with Firework’s easy-to-follow five-step guide! Upgrade your website with engaging videos and web stories to enhance user experience and drive engagement.

How To: Embed a Video or Web Story on Wix

Sam Horton
Mar 16, 2021
Firework Product
Heinz showcasing engaging Web Stories, highlighting their products and brand narrative through interactive content.

How To: Get Started with Firework's WordPress Integration

Akash Cillanki
Mar 16, 2021
Firework Product
Shopify Integration with Firework Shoppable Videos and Livestream

Shopify Integration with Firework Shoppable Videos and Livestream

Akash Cillanki
Mar 16, 2021
Industry Insights
Camera phone on a wooden counter showing a sneaker, highlighting the product for a potential review or promotional content.

3 Best Video Editing Apps for Android and iPhone

Celeine Easdon-Smith
Dec 2, 2020
Industry Insights
Screenshots of image from CNN

3 Lessons Learned from CNN’s “Great Big Story” Failure

Ritesh Kewlani
Dec 2, 2020
Industry Insights
Publishers, the pioneers of storytelling, should take advantage of web stories for sharing their brand's story and connecting with consumers.

Five Reasons Why Publishers Cannot Miss Out on Web Stories

Sam Horton
Dec 2, 2020
Industry Insights
Three young people laughing in front of a backdrop of mountains

The Top 3 Travel Creator Trends to Watch Out For in 2021

Sam Horton
Dec 2, 2020
Industry Insights
Snapchat & New York Times logo

The Top 5 Publishers on Snapchat Discover

Celeine Easdon-Smith
Dec 2, 2020
Industry Insights
Images from Quibi

Why Quibi’s Fate Signals the Rebirth of Short Videos

Celeine Easdon-Smith
Dec 2, 2020