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Industry Insights
Black Friday Countdown

How Smart Brands and Partnerships Win BFCM – and Keep Customers Coming Back

Charissa Zheng
Nov 12, 2024
Company News
Beauty Connect Technology Trailblazer Award Trophy

Firework Wins Technology Trailblazer Award at Beauty Connect LA 2024!

Celeine Easdon-Smith
Nov 4, 2024
Industry Insights
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12 Must-Know Conversational Commerce Statistics That Will Shape Your Strategy in 2024

Ritesh Kewlani
Oct 23, 2024
Industry Insights
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17+ Landing Page Statistics to Skyrocket Your Conversion Rates in 2024

Celeine Easdon-Smith
Oct 23, 2024
Industry Insights
mobile-commerce-statistics-mobile phone

25+ Must-Know Mobile Commerce Statistics to Drive Your Sales Strategy in 2024

Ritesh Kewlani
Oct 23, 2024
Industry Insights
32 Referral Marketing Statistics You Need to Know in 2024!

32 Referral Marketing Statistics You Need to Know in 2024!

Celeine Easdon-Smith
Oct 23, 2024
Industry Insights
inventory-management-statistics-ecommerce-company meeting

33+ Crucial Inventory Management Statistics for E-commerce Success in 2024

Ritesh Kewlani
Oct 23, 2024
Industry Insights
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38+ Influencer Marketing Statistics: The Game-Changer in 2024

Charissa Zheng
Oct 23, 2024
Industry Insights
social-commerce-statistics-3 small carts one with dollars inside

44+ Eye-Opening Social Commerce Statistics to Supercharge Your Sales Strategy in 2024

Sam Horton
Oct 23, 2024
Industry Insights
52 Must-Know Video Marketing Statistics to Skyrocket Your Strategy in 2024

52 Must-Know Video Marketing Statistics to Skyrocket Your Strategy in 2024

Celeine Easdon-Smith
Oct 23, 2024
Omni Channel
Conference room meeting

52+ Omnichannel Stats You Can’t Afford to Ignore in 2024 (Or Risk Losing Customers!)

Ritesh Kewlani
Oct 23, 2024
Industry Insights
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56+ Must-Know Customer Retention Statistics to Keep Your Business Thriving in 2024

Akash Cillanki
Oct 23, 2024
Industry Insights
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69.57% of Online Shoppers Leave Without Purchasing: Shocking 50+ Cart Abandonment Statistics

Celeine Easdon-Smith
Oct 23, 2024
Industry Insights
conversion-rate-optimization-statistics-top view of 4 people working

75 Jaw-Dropping Conversion Rate (CRO) Statistics You Need in 2024

Can Ozdoruk
Oct 23, 2024
Industry Insights
marketing-automation-statistics- paper and mobile phone on the table

80 Must-Know Marketing Automation Statistics to Supercharge Your Campaigns in 2024

Akash Cillanki
Oct 23, 2024
Industry Insights
ecommerce-statistics-woman taking photo of a shoes

Ecommerce Statistics: 30 Shocking Stats You Need to Know in 2024 to Stay Ahead in Online Shopping

Can Ozdoruk
Oct 23, 2024
Industry Insights
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Marketing ROI Statistics: 30+ Stats to Boost Your Strategy in 2024

Can Ozdoruk
Oct 23, 2024
Video Creation
Photo of desk calendar sitting next to a houseplant

10 Proven Steps For Creating An Effective Video Content Calendar

Ritesh Kewlani
Oct 22, 2024
Company Culture
Company News
Customer Experience
Firework Product
Industry Insights
Livestream Shopping
Omni Channel
Partner News
Shoppable Video
Video Commerce
Video Content
Video Creation
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Company News
Barr Advisory & Firework logos

Firework Announces SOC 2® Type 2 Certification, Solidifying Robust Security Stance

Celeine Easdon-Smith
Mar 1, 2023
Company News
Firework & Salesforce logos

Firework Brings Enterprise-Grade Video Commerce Solution to Salesforce AppExchange

Akash Cillanki
Feb 28, 2023
Video Commerce
Learn how Firework brings shoppable and live commerce to a brand's digital storefront to drive exponential engagement and sales.

Live Commerce 101: The Basics and Beyond

Can Ozdoruk
Feb 23, 2023
Video Commerce
Woman leaning against brick building, looking at her phone and smiling.

We Asked AI How to Win in the Attention Economy with Short-Form Video Commerce

Ritesh Kewlani
Feb 23, 2023
Video Commerce
Live shopping host.

Who Should Host Your Next Live Video Shopping Experience: Influencers or In-house Experts?

Sam Horton
Feb 23, 2023
Company News
The Fresh Market & Firework logos

The Fresh Market Leverages Firework to Launch The First-Ever Shoppable Video-Live Commerce (SVLC) Retail Media Network

Sam Horton
Feb 16, 2023
Firework Product
Web Stories- Ultimate Guide to Boosting Digital Performance

How To: Getting Started With Firework Integration for Salesforce Commerce Cloud

Akash Cillanki
Feb 7, 2023
Video Creation
Influencer creating a video discussing the latest video marketing trends for 2023, engaging with their audience on emerging strategies.

7 Video Marketing Trends That Will Rule 2023 (And Beyond)

Akash Cillanki
Feb 3, 2023
Firework Product
Overview of the Firework integration for Magento, showcasing how brands can utilize video commerce features to enhance their online shopping experience.

How To: Get Started With Firework Integration for Magento

Akash Cillanki
Feb 1, 2023
Company News
NFR Blog

Insights From NRF 2023

Celeine Easdon-Smith
Jan 25, 2023
Livestream Shopping
Influencers presenting a dress during a live shopping event, engaging with viewers and highlighting product details.

Livestream Shopping Trends 2023: 5 Can't-Miss Trends for Brands

Ritesh Kewlani
Jan 24, 2023
Shoppable Video
Woman viewing a shoppable video, engaged with the content and exploring products featured in the video for potential purchase.

Why Shoppable Videos Are The (Not-So-Distant) Future of Customer Engagement Strategies in Retail

Celeine Easdon-Smith
Jan 20, 2023