Short-form video on your website
Firework gives ecommerce businesses, publishers and advertisers a platform to create an engaging user experience on their website using short-form web stories and live streaming. Web stories traditionally only gave users an engaged experience on social media. Now you can give your customers an engaged content experience they are familiar with right on your website.
Added to Average Session Time with Vertical Video
Add to Cart rates vs Industry standard of less than 8%
Purchase Completion with Live Shopping on your website
Live Streaming – Convert more of your customers with live shoppable video
In-video shopping, lead generation and live streaming events can significantly lift your website sales. Now your website can keep customers engaged in a content experience with your brand that they only found on social media – until now with Firework.
Firework for Publishers
Engaging video content your customers can interact as web stories on your website
Publishers can transform their website into an engaged experience. Now when users visit your website, you can give them the experience they get from Instagram or TikTok with vertical, short-form video and web stories on your website.
Increased Website Engagement
Increase Video Views
Increase Average Session Time
Monetize your website without compromising user experience
Firework allows you to add monetization in a vertical video, web story format. Seamlessly keep your users engaged in content and monetize in stream just like on social media platforms.
Video data you own and discover insights on user engagement with short-form video
Businesses, Publishers and Advertisers that use Firework for their Video can leverage first party data and drive real insights into their understanding of the customer journey.
First party from your website
Firework Network Data Insights
CDP Data warehouse
End-to-end enterprise platform for short-form video and live streaming
More than a video player, Firework is a platform for creating, curating, hosting and delivering vertical video, in a web story format and hosting of live streaming for a shoppable video experience. Firework is built on an enterprise-scale video infrastructure that allows you to leverage the scale of our network for your business.