February 3, 2023
7 Video Marketing Trends That Will Rule 2023 (And Beyond)
To say that video content marketing has rapidly evolved over the past few years will…
December 2, 2022
What The Best Holiday Sales Campaigns Teach Us for 2022 & Beyond
2022 has been a great year for holiday campaigns! This is the first opportunity since…
October 12, 2022
A Guide To Hiring A Video Production Company For The First Time
As a marketeer in the digital-first world, video is the biggest weapon in your marketing…
September 30, 2022
What You Need To Know About Video Production Costs for eCommerce
Marketing in eCommerce is undergoing a fast-paced transformation, shifting to video experiences, such as on-site…
September 29, 2022
The Ultimate Video Production Guide – Get Started with Video Marketing
Video has become an integral part of many leading brands’ marketing strategies. Today, brands use…
February 9, 2022
How To Create A Powerful Short-Video Strategy For Business
Consumers today spend hours every day consuming short form video content on social media. These…
January 24, 2022
Top 6 Video Marketing Trends of 2022 For Business Growth
In 2021, brands and marketers globally mined valuable insights about life in a post-COVID world.…
June 14, 2021
Firework Announces Partnership with STUDIO, Makes Video-First Website Creation Possible Without Coding
Partnership launched with video portfolio site for Patrick Levar, a video creator with over 124…
May 18, 2021
How to Add Storytelling to Your Content Strategy
When people hear the term storytelling, pictures of famed authors and screenwriters typing away into…
May 13, 2021
Vertical Video 101: The Ultimate Guide
There was a time when portrait-style vertical videos weren’t all the rage. Since then, the…
May 7, 2021
Story Ads: The New Format on the Block
Introduction Story ads are one of the newer advertising formats and have taken the web…
May 4, 2021
Effectively Tell Your Product Story
The art of marketing and storytelling are more closely related than you might think. Time…
April 29, 2021
Transform your YouTube Videos into Web Stories
Introducing Firework’s YouTube™ Importer No one likes to do things twice. As they say, efficiency…
April 24, 2021
User Engagement Strategies To Engage Your Audience
You may have heard the term user engagement floating around the web, but haven’t wanted…
April 23, 2021
How to Make an Interactive Video [Complete Guide]
You may already know how compelling videos are to users, however what you don’t know…
April 23, 2021
How does Video Help SEO?
Can video improve your SEO? Whether you’re building a brand or growing a business, SEO…
April 22, 2021
Using Purchase Intent to Improve Your Marketing Strategy
There’s a fine line that separates a good marketing strategy from a great marketing strategy. …